Instagram is an online photo-sharing, video-sharing and social networking service that enables its users to take pictures and videos,buy 100 instagram followers apply digital filters to them, and share them on a variety of social networking services, such as Facebook and Twitter.
The service rapidly gained popularity, with over 100 million active users . Instagram is distributed through the Apple App Store, Google Play, and Windows Phone Store. Support was originally available for only the iPhone, iPad, and iPod Touch, support was added for Android camera phones. Third-party Instagram apps are available for Blackberry 10 and Nokia-Symbian Devices.
Here are tips to get started:
1. Communicate a lifestyle.
Red Bull for instance is using visual storytelling to share attractive fun and action-theme photos but also uses user generated content from their fan and follower base.
2. Be creative and outstanding.
Starbucks have not only managed to make a brand from a common commodity, but this is without doubt one of the best brands presence (892.000 followers) on Instagram. They are real inspiration, posting photos in different surroundings and occasions, staying true to its brand message and story.
3. Showcase products in original ways.
Try not using Instagram just for the sake that anyone thinks it is cool right now. Burrbery is 156 year old British brand and an excellent example of how fashion brands should use photography to appeal to their fans.
4. Add text to your image.
You can instill a little humor in your photos sometimes by embedding text on them. Try this “Phonto”app (for iTunes and Android).
5. Share behind the scene photos.
Boston Celtics is probably one of the best sports teams using social media. They got great Twitter strategy and now they really start rocking this Instagram movement.
Celitics’ share photos with moments before the game, locker room scenes, picture with fans. They are using Instagram to engage with fans deeper and give all supporters a sense to the vibe of this team outside the basketball game.
6. Use hastags to increase reach.
If you want more people to find out about you and see your photos, you should definitely add relevant hashtags. Webstagr.am and Statigr.am are great ways to discover what people love to share. And brands should definitely check out Followgr.am – one of the best interfaces to enjoy Instagram photos on the web.